Continuing
from my last blog on the importance of processes in micro-enterprises,
especially those started by first-time entrepreneurs, I had promised that this
week I would discuss the requirement of processes in a growing business.
Why
is it different?
What
works for ten customers may not work for a hundred.
Suppose
a food entrepreneur who set up the business as just a part-time hobby starts
receiving regular orders from nearby villages and shops. Production increases.
She employs two people. Raw materials are purchased in larger quantities. Some
customers pay immediately, while others pay after a week.
Suddenly,
remembering everything becomes difficult.
How
much stock is available? Which customer has paid? How much money is due? Who
supplied the last batch of raw materials? What was its price? How many units
were produced yesterday?
These
questions indicate that the business has reached a stage where informal
management may no longer be enough.
Processes
now begin to protect the entrepreneur rather than burden her. And it does not
have to be a big overhaul of how she is operating her business.
A
simple stock register can prevent shortages. A record of customer payments can
reduce confusion over outstanding dues. A standard method of calculating costs
can improve pricing decisions. A basic production checklist can help maintain
consistency.
The
business is becoming less dependent on memory and more dependent on systems.
Growth
brings more customers. More customers bring greater expectations.
A
person buying a homemade product occasionally may accept small variations. But
once the product becomes a recognised business offering, customers begin
expecting consistency.
The
same pickle should broadly taste the same each time. A handicraft product
should maintain an expected standard. A dairy business must maintain hygiene. A
service provider should deliver within the promised period.
Processes
help create this consistency.
This
does not necessarily require lengthy manuals. For a microenterprise, a process
may simply mean deciding that raw materials will always be checked before
production, finished products will be counted before dispatch, and every sale
will be recorded.
Simple
routines can prevent avoidable mistakes.
In
the beginning, processes should provide direction without becoming
restrictions. With maturity and further growth, they should provide consistency
without eliminating flexibility.
There
is another critical aspect of having people and processes in sync. I shall
delve into the topic in the next part.
No comments:
Post a Comment