In my last blog, I emphasized that entrepreneurs should be comfortable with public speaking. If they are shaky, they should learn how to become good public speakers from professionals. I had listed a few scenarios to support my hypothesis and promised to return with more this week.

An entrepreneur’s audience can vary widely, from technical teams to investors with little industry knowledge. Public speaking training teaches adaptability. The leader must know how to tailor messages for different audiences without losing clarity or impact. This flexibility is essential for maintaining engagement and understanding.

Entrepreneurs are change-makers. They must share their ideas passionately and convincingly to inspire innovation and productivity. Public speaking training helps entrepreneurs craft compelling narratives, making rallying support for new initiatives and disruptive ideas easier. In competitive markets, differentiation is key. Be it recruitment, team motivation, or investor pitching, entrepreneurs who can present themselves and their ideas effectively are more likely to stand out. Public speaking training gives them an edge, making their pitches and presentations more compelling and memorable.

Entrepreneurs will face several crises, which are inevitable in business. Entrepreneurs must communicate with transparency and authority whether addressing a public relations issue or managing internal conflicts. Public speaking skills ensure they remain calm under pressure, delivering messages that reassure stakeholders and preserve trust.

Fear of public speaking often stems from fear of rejection or criticism. For entrepreneurs, this fear can hinder progress. Training makes them resilient, turning fear into motivation. Entrepreneurs can approach challenges with a positive mindset by learning to manage rejection gracefully.

Public speaking is a skill that contributes to personal development. Entrepreneurs who invest in this training often notice improvements in critical thinking, time management, and interpersonal skills. These attributes enhance their professional lives and their relationships.

In the digital age, public speaking extends to webinars, podcasts, and video content. Entrepreneurs need to engage audiences online, often through live sessions. These situations are very different from speaking to an audience who are physically present within a room with closed doors. Training equips them with the confidence and techniques to effectively excel in these formats, reaching a global audience.

There are more, but let me stop here. Hopefully, the situations listed will convince budding entrepreneurs to learn public speaking.

Lastly, good public speakers are also good listeners and learners. So, take advantage of opportunities to attend public speaking events, not only for content but also to learn how the speaker is approaching the session.