I wish all of you a Merry Christmas!

Christmas, the biggest festival the world celebrates, is not necessarily a mythological day celebrated by a particular religion. It uniquely binds everyone together across the world. Christmas has always reminded me of a valuable lesson about entrepreneurship.

Much like Christmas, which involves more giving than just receiving, businesses that give back to the community or provide extra value to customers often build stronger relationships. This could be supporting causes that align with their values or mere discounts on products and services, but the act of giving always builds trust and goodwill, which can lead to long-term loyalty.

The holiday season brings people together. Families, friends, and communities work together to make celebrations successful. A good team can execute ideas effectively and provide diverse perspectives. Collaboration fosters innovation and helps tackle challenges efficiently.

Christmas strengthens bonds. Building relationships is equally vital. Networking with peers, engaging with customers, and collaborating with partners create opportunities. Strong relationships are often the backbone of successful businesses. Supporting local causes, participating in events, or collaborating with other businesses also fosters goodwill and strengthens local networks.

Christmas is a festival built on stories—the Nativity story, Santa Claus, and tales of giving. These narratives captivate and inspire. Brands that use storytelling techniques behind their business, struggles, or vision can connect emotionally with customers. A good story differentiates a brand in a crowded market.

While Christmas has traditional elements, new trends, like unique gifts or modern décor, pop up every year. On similar lines, businesses must balance tradition with innovation. Honoring what works while experimenting with fresh ideas keeps a business dynamic and appealing.

Being celebrated globally and embracing diverse traditions and cultures, Christmas is a unique event that teaches us a lot about creating inclusive workplaces and catering to diverse customer needs. Focusing on diversity enriches a business with broader perspectives and appeals to a wider audience. In recent years, there’s been a push for eco-friendly Christmas practices, such as reducing waste or using sustainable products. Ethical practices not only protect the environment but also appeal to conscious consumers.

The vision of joy, love, and togetherness drives Christmas. It teaches us to cherish moments, even small ones. Entrepreneurs should adopt this mindset by celebrating milestones, no matter how minor. Recognizing achievements keeps morale high and motivates the team to strive for more.

The occasion is about encouraging gratitude, just like leaders should regularly acknowledge their team, customers, and supporters. A simple “thank you” goes a long way in maintaining strong relationships and boosting morale.

From community building to innovative thinking, I hope this holiday season inspires you to navigate the entrepreneurial path.


 


In my last blog, I discussed the need for PR skills and networking for business leaders. As promised, I will discuss a few scenarios validating the fact in this blog.

The modern world evolves rapidly, and leaders must stay relevant to remain effective. Networking allows leaders to stay informed about trends, challenges, and opportunities in their field. PR ensures they remain visible and maintain a positive reputation. Leaders who prioritize PR and networking are better equipped to adapt to change and remain influential.

Networking introduces leaders to people with different expertise and experiences. These connections can provide valuable insights, helping leaders make informed decisions. PR complements this by enhancing visibility, making it easier for opportunities, such as partnerships, investments, or collaborations, to come their way. A well-connected and well-represented leader has a significant advantage in leveraging opportunities.

Furthermore, a strong public image positions a leader as an authority in their domain. Through PR efforts like thought leadership articles, interviews, and social media engagement, leaders can share their expertise and gain recognition. Networking allows them to build relationships with other experts and industry leaders, further solidifying their standing. This authority can influence stakeholders and inspire confidence among followers. Collaboration is essential in today’s interconnected world. An approachable and collaborative leader gains respect, making it easier to bring people together for common objectives. This synergy often leads to innovative solutions and shared success.

We also need to keep in mind that leadership is not just about giving orders; it’s about building meaningful relationships. Networking helps leaders form personal and professional bonds, which can be instrumental in achieving goals. PR reinforces these relationships by engaging the public and stakeholders through consistent communication. A leader who fosters connections effectively creates a loyal and supportive network.

Strong leaders create opportunities not just for themselves but for those around them. Networking allows leaders to connect talented individuals with resources or opportunities. PR highlights these efforts, enhancing the leader’s reputation as someone who uplifts others. This creates a ripple effect, as the individuals supported often pay it forward, further expanding the leader’s influence.

In times of crisis, a leader’s ability to maintain a calm and composed image is critical. The ability to recover from setbacks is a hallmark of great leadership. PR provides the tools to handle such situations tactfully, ensuring transparency and accountability while mitigating potential damage. On the other hand, networking offers access to trusted advisors and allies who can provide support or insights. It provides a support system of trusted individuals who can offer guidance and encouragement. Together, these elements enable leaders to emerge stronger from challenging situations.

In today’s business world, where investment portfolios change frequently, an entrepreneur needs to remember that leadership roles are not permanent. However, a strong reputation can lead to continued opportunities. PR helps leaders build a lasting legacy by promoting their achievements and values. Networking ensures they remain connected to opportunities after moving on from a specific role. Leaders who invest in PR and networking secure their relevance and career longevity.



 

After public speaking skills, I want to discuss the next skill for leaders/entrepreneurs: maintaining public relations (PR) and networking. Leaders represent not only themselves but also their organizations or causes. PR and networking are indispensable tools for leaders, helping them build trust, enhance communication, and open doors to opportunities. They also help leaders navigate challenges, expand influence, and leave a lasting impact. Leaders prioritizing PR and networking are better equipped to succeed and inspire others in an ever-changing world.

A leader’s ability to communicate effectively and maintain a positive public image is vital in a world where a reputation can make or break a career. Networking helps leaders connect with influential individuals who can vouch for their integrity and skills. Effective PR ensures their message aligns with their values and vision. A consistent narrative, supported by a robust PR strategy, helps build a brand. Networking amplifies this by providing opportunities to showcase the vision to a broader audience. These interactions allow leaders to inspire others and gain supporters who share their mission. PR and networking create a foundation of trust, reinforcing a leader's position in their field.

Continuing the discussion from my last two blogs, on how public speaking helps a business leader, it can be extrapolated that PR skills and networking help the leader implement their training in public speaking. Leaders must convey their ideas clearly and persuasively. PR activities, such as media interactions or public speeches, refine these skills. Networking further enhances leaders' communication abilities by exposing them to diverse perspectives and conversational styles. Both PR and networking teach leaders to listen, adapt, and respond effectively—essential traits for managing teams and influencing others.

A strong public image positions a leader as an authority in their domain. Through PR efforts like thought leadership articles, interviews, and social media engagement, leaders can share their expertise and gain recognition. Networking allows them to build relationships with other experts and industry leaders, further solidifying their standing. This authority can influence stakeholders and inspire confidence among followers.

The modern world evolves rapidly, and leaders must stay relevant to remain effective. Networking keeps leaders in the loop about trends, challenges, and opportunities in their field. PR ensures they remain visible and maintain a positive reputation. Leaders prioritizing PR and networking are better equipped to adapt to change and remain influential.

In my next blog, I shall elaborate on the scenarios in which PR skills and networking help the business leader. Stay tuned and continue giving your feedback or sharing personal experiences on the topic.

 


In my last blog, I emphasized that entrepreneurs should be comfortable with public speaking. If they are shaky, they should learn how to become good public speakers from professionals. I had listed a few scenarios to support my hypothesis and promised to return with more this week.

An entrepreneur’s audience can vary widely, from technical teams to investors with little industry knowledge. Public speaking training teaches adaptability. The leader must know how to tailor messages for different audiences without losing clarity or impact. This flexibility is essential for maintaining engagement and understanding.

Entrepreneurs are change-makers. They must share their ideas passionately and convincingly to inspire innovation and productivity. Public speaking training helps entrepreneurs craft compelling narratives, making rallying support for new initiatives and disruptive ideas easier. In competitive markets, differentiation is key. Be it recruitment, team motivation, or investor pitching, entrepreneurs who can present themselves and their ideas effectively are more likely to stand out. Public speaking training gives them an edge, making their pitches and presentations more compelling and memorable.

Entrepreneurs will face several crises, which are inevitable in business. Entrepreneurs must communicate with transparency and authority whether addressing a public relations issue or managing internal conflicts. Public speaking skills ensure they remain calm under pressure, delivering messages that reassure stakeholders and preserve trust.

Fear of public speaking often stems from fear of rejection or criticism. For entrepreneurs, this fear can hinder progress. Training makes them resilient, turning fear into motivation. Entrepreneurs can approach challenges with a positive mindset by learning to manage rejection gracefully.

Public speaking is a skill that contributes to personal development. Entrepreneurs who invest in this training often notice improvements in critical thinking, time management, and interpersonal skills. These attributes enhance their professional lives and their relationships.

In the digital age, public speaking extends to webinars, podcasts, and video content. Entrepreneurs need to engage audiences online, often through live sessions. These situations are very different from speaking to an audience who are physically present within a room with closed doors. Training equips them with the confidence and techniques to effectively excel in these formats, reaching a global audience.

There are more, but let me stop here. Hopefully, the situations listed will convince budding entrepreneurs to learn public speaking.

Lastly, good public speakers are also good listeners and learners. So, take advantage of opportunities to attend public speaking events, not only for content but also to learn how the speaker is approaching the session.



 


 


Entrepreneurs often have a vision that drives their business. However, a great idea is worthless if it cannot be communicated effectively. Clear communication fosters understanding and support, whether pitching to investors, inspiring employees, or addressing customers.

Public speaking is a vital skill for entrepreneurs. It helps convey ideas, influence decisions, and build relationships. In today’s competitive business environment, the ability to speak effectively can set entrepreneurs apart. Public speaking training helps entrepreneurs articulate their vision in a way that resonates with their audience.

Confidence is a cornerstone of entrepreneurship. Public speaking instills confidence by helping individuals overcome the fear of speaking in front of groups. This newfound assurance extends beyond presentations, enabling entrepreneurs to handle high-pressure situations, negotiate deals, and lead teams with poise. As leaders, entrepreneurs need to inspire and motivate their teams. Strong public speaking skills allow them to communicate goals, provide constructive feedback, and rally their teams around a shared purpose. Effective leaders can articulate their expectations and foster a culture of collaboration and growth.

Public speaking is not limited to large audiences. In today’s business world, raising funds is essential for every business leader and often requires entrepreneurs to present their business ideas to potential investors. A well-delivered pitch can be the difference between securing funding and walking away empty-handed. Public speaking training equips entrepreneurs with techniques to deliver persuasive pitches, highlight key points, and answer tough questions with composure.

Entrepreneurs must also engage with customers through product launches, webinars, and events. Training helps entrepreneurs develop storytelling skills, making their messages more relatable and memorable. This ability to connect with customers can drive brand loyalty and business growth. Entrepreneurs often attend industry events, conferences, and networking sessions. Public speaking skills enable them to introduce themselves confidently, share their expertise, and leave a lasting impression. Strong communication skills open doors to new partnerships, collaborations, and opportunities.

People are likelier to trust and follow someone who speaks with authority and clarity. Entrepreneurs who can articulate their thoughts effectively are perceived as knowledgeable and credible. Public speaking training helps refine these skills, ensuring that messages are delivered professionally and effectively. Entrepreneurs often represent their brands in media interviews, press conferences, and public forums. These interactions require precision and confidence. Public speaking training prepares entrepreneurs to handle tricky questions, stay on message, and communicate their brand values effectively.

The importance of training in communication skills, especially public speaking, goes beyond the situations I have listed so far. I will discuss the other examples in my next blog.

 



 The last two blogs discussed the importance of general intelligence (IQ) and emotional intelligence (EQ) in leadership to foster a positive organizational culture.

Business leadership is a multifaceted role requiring a wide array of skills. Among the most critical are IQ and EQ. IQ equips leaders with analytical, logical, and strategic thinking abilities. EQ helps leaders navigate interpersonal relationships, empathize, and foster a positive work culture. While these intelligences are distinct, effective integration is key to successful leadership.

Leaders with high IQ can process information efficiently, devise strategic plans, and implement solutions to technical problems. However, without EQ, these capabilities may fall short in real-world applications where collaboration, trust, and team dynamics are pivotal. EQ enables leaders to communicate effectively, inspire their teams, and adapt to emotional undercurrents within the workplace. The balance ensures leaders can tackle the technical and human aspects of their roles.

Effective decision-making requires both logical analysis and an understanding of human factors. IQ-driven leaders excel at evaluating data, predicting outcomes, and formulating strategies based on objective information. However, EQ ensures these decisions consider the emotional and cultural implications for employees and stakeholders.

For instance, when deciding on a company-wide restructuring, while IQ allows leaders to identify cost-saving opportunities and optimize processes, EQ enables them to recognize how these changes might impact employee morale and performance. A balanced leader must communicate the changes, address concerns empathetically, and provide support to ease the transition, ensuring a smoother implementation.

Team management is an area where the interplay of IQ and EQ is particularly vital. Leaders with high IQs can set clear goals, allocate resources efficiently, and track performance metrics. EQ complements this by fostering trust, collaboration, and engagement within the team. A leader may have the intellectual acumen to set ambitious sales targets, but without EQ, might struggle to motivate their team to achieve these goals.

Conflicts and crises are inevitable in business, requiring leaders to remain calm, analyze the situation, and take decisive action. IQ enables leaders to assess risks, identify solutions, and develop contingency plans. EQ allows them to navigate the emotional aspects.

During a financial downturn, an IQ-focused leader may implement cost-cutting measures, such as layoffs, to stabilize the company. An EQ-driven leader, however, would approach the situation with empathy, communicating transparently about the challenges and providing resources to help affected employees. A balanced leader will combine these approaches, ensuring business continuity while preserving trust and morale.

Modern businesses operate in rapidly changing environments, requiring leaders to adapt to new challenges quickly. IQ enables leaders to process new information, learn rapidly, and pivot strategies as needed. EQ ensures they manage the emotional responses of their teams during transitions, fostering resilience and unity.

A leader focused on IQ might excel at setting high-performance standards but fail to address burnout or workplace dissatisfaction. Incorporating EQ ensures the organization values employee well-being, resulting in higher retention, engagement, and overall success.

Many organizations recognize the importance of developing leaders with both high IQ and EQ. Leadership development programs must include data analysis and decision-making modules paired with empathy, communication, and conflict resolution training.

This integrated approach ensures that future leaders are equipped to handle both the intellectual and emotional demands of leadership roles.

 


 

Leaders in today’s fast-paced business environment must continually adapt to new challenges, including economic shifts, technological changes, and evolving consumer demands. Business leaders must enhance their capacity to quickly process and respond to new information. This adaptability is particularly important in crises, where leaders must remain calm, assess changing variables, and adjust strategies as necessary. How important is general intelligence in supporting a leader’s ability to adapt?

General intelligence, often called IQ, refers to cognitive abilities that include analytical thinking, logical reasoning, problem-solving, and the capacity to learn quickly. General intelligence is crucial in business leadership, where quick decision-making, strategic planning, and complex problem-solving are everyday requirements. Leaders with high general intelligence excel in various dimensions of business, from setting long-term visions to navigating immediate challenges.

A core responsibility of business leaders is to make decisions that align with organizational goals, whether they pertain to product launches, market expansion, or financial investments. General intelligence enables leaders to evaluate situations from multiple angles, assess the pros and cons of each decision, and predict potential outcomes. Leaders with high general intelligence can dissect complex issues, analyze vast amounts of data, and make sound, data-driven decisions. Without strong cognitive skills, the leader may struggle to grasp complex nuances, leading to decisions that could place the company at a competitive disadvantage.

Strategic planning is a key component of leadership, requiring a deep understanding of market trends, competition, and resource allocation. General intelligence supports strategic thinking, allowing leaders to make projections, calculate risks, and develop comprehensive plans that address current and future needs. Leaders with high general intelligence can evaluate the strengths and weaknesses of their organization and make decisions that enhance resilience and adaptability.

A high-IQ leader can anticipate changes in market behavior. This allows the leader to prepare the company for future challenges rather than react to issues as they arise. This strategic vision, grounded in cognitive intelligence, sets the organization on a path for sustained growth and stability.

Leaders in today’s competitive business landscape encounter multifaceted problems that demand quick, effective solutions. A leader must be able to dissect these issues, identify root causes, and implement efficient solutions. Leaders with high IQ scores often excel at logical thinking, allowing them to break down complex problems into manageable parts and tackle each element systematically.

Innovation is a crucial driver of business success, especially in rapidly evolving industries like technology or finance. Leaders with high general intelligence possess the cognitive flexibility to process new information quickly and adapt to change. They are often curious and eager to explore new ideas, encouraging a culture of innovation within their teams. High-IQ leaders typically embrace continuous learning and are open to exploring novel approaches. They promote an innovative mindset, motivating employees to stay ahead of trends and technologies. This is essential in a business environment that frequently changes due to technological advancements and shifts in consumer behavior.

Leaders must take calculated risks to drive growth while safeguarding the organization’s interests. General intelligence enables leaders to make well-informed decisions by balancing risk with potential reward. Leaders with strong IQs can better understand probabilities, weigh scenarios, and evaluate potential impacts, all of which are essential for sound risk management.

A leader must also score high on emotional intelligence. Emotional intelligence plays an important role in leadership, particularly in team building and interpersonal relationships; general intelligence provides a cognitive foundation essential for navigating the complexities of modern business.

I shall discuss the need for emotional intelligence in my next blog.

#Leadership #GeneralIntelligence #Management


 


Let me take this opportunity to wish everyone a Happy Diwali and Kali Puja. May the festivals bring prosperity to your families and protect them from all evils.

Diwali, known as the “Festival of Lights,” and Kali Puja are two widely celebrated festivals in India that embody the victory of light over darkness. While Diwali is celebrated nationwide, Kali Puja holds particular significance in Bengal, Odisha, and Assam, where people worship Goddess Kali as a symbol of strength and the destroyer of evil. Both festivals have profound cultural and spiritual meanings and revolve around themes of light, renewal, and unity.

Beyond rituals and traditions, women have a special significance in both the festivals. In Diwali and Kali Puja, light is not just about lamps or candles. It symbolizes hope, love, and unity. Women, by their actions, embody this light. Through their efforts, they make their homes warm and inviting, create spaces for prayer and reflection, and nurture bonds within the family. Their role is often quiet but deeply impactful, as they hold together the essence of these festivals.

In Diwali, during which many also perform Lakshmi Puja, they embody resilience, kindness, and empathy, qualities that contribute to a prosperous home environment. Their nurturing presence brings emotional stability, creating a space where family members feel supported and valued. This nurturing extends beyond Diwali, as women foster a positive, compassionate, and balanced environment throughout the year.

Going beyond their family, even for society, women often take the lead in these acts, whether by organizing donations of food, clothing, or essentials or volunteering in community kitchens. This aspect of the festivals extends the spirit of light and goodness beyond the family to the larger community. Women’s contributions demonstrate the value of kindness and compassion, creating a sense of shared humanity and reinforcing the idea that light should be spread to everyone.

The worship of Kali during this festival underscores the idea of women as empowered guardians who stand against all forms of negativity to safeguard their loved ones. Goddess Kali’s image, with her fierce demeanor and protective stance, reflects qualities often mirrored by women within the family. Just as Kali vanquishes darkness and obstacles, women often confront challenges to ensure the well-being of their families. Their strength is physical, emotional, and mental, as they provide stability, wisdom, and resilience.

Therefore, both festivals celebrate women’s inherent strength, resilience, and ability to bring light into dark times. Women are celebrated not only as caregivers but as powerful protectors of family and values.

 



It is important to be critical of our business decisions, even if we have arrived at the decisions through teamwork. This is because, while teamwork has its merits, one of its biggest pitfalls is “groupthink.”

Groupthink occurs when a team becomes so homogenous that it makes decisions without critically evaluating alternatives. This can lead to poor decision-making and missed opportunities. It typically happens in a team that is so cohesive that it stops challenging the ideas of its members.

A diverse management team, by nature, is less likely to fall into this trap. Different viewpoints force the team to challenge assumptions, question the status quo, and explore all possible solutions before making a decision. By fostering an environment where differing opinions are valued, a diverse management team can avoid the pitfalls of groupthink and ensure that decisions are balanced.

Diversity in management refers to having leaders and decision-makers from various backgrounds, including race, gender, age, culture, education, and experience. It isn't just about ticking boxes. It’s about fostering a team with varied perspectives and experiences to approach problems and opportunities with a balanced mindset.

A team with diverse members brings a broader range of views to the table. When everyone has the same experiences or backgrounds, they are more likely to see issues the same way. However, a diverse team will look at problems from different angles. This variation helps identify potential risks, opportunities, and solutions others might miss.

For instance, someone from a technical background might focus on functionality, while another from marketing might concentrate on customer appeal. Together, they balance product development with customer satisfaction, leading to better decisions.

By keeping groupthink at bay, diverse teams are more likely to foster innovation, leading to new products, services, and business strategies. Different backgrounds lead to different ways of thinking. People from various cultures, educational backgrounds, or personal experiences bring fresh ideas to the table. They see opportunities others might miss, think of unconventional solutions, and challenge the status quo.

Customers are diverse, coming from various backgrounds, cultures, and demographics. A management team that mirrors this diversity is better equipped to understand and meet their needs. They can anticipate customer preferences, address concerns more effectively, and create products or services that cater to a broader audience.

For example, a management team with diverse cultural backgrounds will be more sensitive to cultural differences in consumer behavior, allowing the company to adapt its strategies for various markets. This results in better customer satisfaction and loyalty, contributing to the business’s overall success.

Some leaders are task-oriented, focusing on processes and results, while others are people-oriented, emphasizing relationships and team well-being. A diverse management team combines these leadership styles, ensuring a balanced approach prioritizes the bottom line and employee satisfaction.

For instance, during a crisis, a task-oriented leader may focus on solving the problem quickly, while a people-oriented leader may focus on maintaining team morale. They ensure the task is completed and the team remains engaged, creating a balanced management approach.

Diversity in management isn’t just nice to have; it’s a strategic advantage. By bringing together leaders with different backgrounds, experiences, and perspectives, companies can foster innovation, make better decisions, and create a more inclusive workplace. This leads to a balanced approach to management, where different viewpoints are valued, and decisions are made with a broader understanding of the challenges and opportunities at hand.

And most importantly, groupthink!!!


 

As the grand festivals of Durga Puja and Laxmi Puja end, I extend my warm wishes to you and your families. These festivals hold a special place in our hearts: the first symbolizes the triumph of good over evil and the second brings the blessings of prosperity, wealth, and wisdom. In this spirit, I want to reflect on the significance of these celebrations and our work at VFS Capital, which connects deeply with the mission of empowering women.

Subho Bijoya, marking the conclusion of Durga Puja, reminds us of the eternal fight between good and evil. Devi Durga, a symbol of strength and protection, embodies the resilience and power of women. But even as Durga defeated the forces of darkness, we must see that our country stays committed to empowering women to overcome the challenges of poverty, lack of opportunities, and financial constraints.

Often the backbone of families and communities, women are nurturers and powerful changemakers when given the right support. Like the divine energy of Goddess Durga, the strength that women possess is transformative. As I wish Subho Bijoya to all, let us vow to continue this celebration of the inner strength of women, reminding us that anything is possible with the right support.

On Laxmi Puja, we honor Laxmi, the goddess of wealth and prosperity. For centuries, she has been worshipped as the source of abundance and success. However, wealth is not just about money—it’s about creating opportunities, securing a future, and fostering well-being. For women, financial independence is a key element of true empowerment. At VFS Capital, our goal has always been to provide women with access to financial resources and to create wealth for themselves and future generations.

Through microfinance, we help women become financially independent, manage their own businesses, and improve their social standing. When a woman gains financial control, the benefits ripple outward to her family, children, and community. It is an investment in future prosperity, much like the blessings of Goddess Laxmi.

At the core of microfinance is the belief that financial inclusion can transform lives, particularly for women. Many women lack access to formal banking systems, especially in rural and underserved areas. This leaves them vulnerable and dependent on others for their financial needs.

Our work aims to break that cycle.

We believe that every woman, no matter her background, has the potential to achieve great things. By providing small loans, savings opportunities, and financial education, we enable women to take control of their economic future. These small yet impactful steps can lead to significant changes—whether it’s starting a business, sending their children to school, or investing in their family’s health.

Empowered women can make informed financial decisions, improve their households’ living standards, and contribute to the overall development of their communities. In a way, the success of each woman is a reflection of the prosperity that Goddess Laxmi symbolizes.

Traditionally, these festivals have never been just cultural celebrations—they also remind us of our shared mission. Durga Puja celebrates the power of women, and Laxmi Puja reminds us of the importance of prosperity. Together, they align perfectly with VFS Capital’s mission of women’s empowerment through microfinance.

In the communities we serve, we witness firsthand how access to financial services can change lives. Women who were once hesitant to take loans now run successful businesses, contribute to household incomes, and become role models for others. These success stories are a source of immense pride for us and reaffirm our belief in the power of microfinance to create lasting change.

Yet, there is still much work to be done. Millions of women are still waiting for opportunities to transform their lives; our responsibility is to reach them.


Wishing all a Subho Durga Puja. As we get into the festivities, I wonder about the qualities of Maa Durga that we find in new age women.

Devi Durga, one of the most revered deities in Hinduism, symbolizes power, strength, and protection. Her various aspects and attributes can be seen in many women. These attributes are more relevant today than ever as women navigate multiple roles, responsibilities, and challenges.

Devi Durga is known as the embodiment of Shakti, the divine feminine power. She represents strength in both physical and mental forms. New age women often mirror this attribute in their everyday lives. Women display immense strength, whether managing a household, excelling in a career, or overcoming societal barriers. They handle multiple responsibilities and rise above challenges, demonstrating resilience. Like Maa Durga, they show that strength comes from within and can be harnessed in different ways.

Durga is often depicted slaying the buffalo demon Mahishasura, symbolizing the victory of good over evil. This act requires tremendous courage. On the same note, new age women show bravery in various aspects of life. Whether it's standing up against discrimination, abuse, or inequality, or taking bold steps in their personal or professional lives, courage defines them. Women today are increasingly speaking out against injustice and making their voices heard, just like Devi Durga.

While Ma Durga is fierce and powerful, she is also compassionate. She protects her devotees and nurtures them with care. In the women of recent times, this attribute is visible in their roles as caregivers, friends, mentors, and leaders. Women juggle nurturing relationships and careers, displaying both strength and compassion. Whether as mothers, partners, or colleagues, they show empathy and kindness, making the world a better place.

Durga’s determination in her battle against Mahishasura symbolizes relentless focus and purpose. New age women embody this by pursuing their goals despite challenges. In a world where women regularly face obstacles like gender bias or inequality, determination helps them achieve success. Whether in academics, careers, or personal growth, women today are more determined than ever to break barriers and prove their worth. They stay focused on their goals, much like the Devi in her quest to defeat evil.

Devi Durga’s multiple arms, each holding a different weapon or tool, symbolize her ability to perform many tasks simultaneously. Women are similarly multitaskers, handling various roles in society, at work, and home. They are daughters, wives, mothers, professionals, and leaders, often balancing these roles simultaneously. Women today must constantly adapt to different environments and responsibilities, managing their time and energy efficiently. Like Maa Durga, they achieve harmony despite the many demands of their time.

Ultimately, let us remind ourselves that Maa Durga embodies wisdom, awareness of the greater cosmic balance, and the need to restore harmony. Increasingly women also display wisdom through their knowledge, education, and understanding of the world. In many cases, they are at the forefront of movements for change, using their intelligence to advocate for progress in various fields, such as education, politics, and social justice. Women today are increasingly stepping into roles of leadership, where their wisdom plays a key part in decision-making and guiding others.

Despite all these, Devi Durga remains calm and composed, even in the heat of battle. She doesn’t lose her grace or poise. Women demonstrate this quality by staying calm and collected in difficult situations. Women often maintain a sense of grace when handling crises at home or work, ensuring they can think clearly and act effectively. Staying composed under pressure makes them strong leaders and reliable community pillars.

New age women embody duality, just like Devi Durga, who shows a balance between her fierce warrior form and her nurturing, gentle side. They can be strong and assertive when needed but also soft and nurturing. This balance is crucial as women navigate different environments. At work, they may need to be firm to ensure their voices are heard, while at home, they may take on a gentler and nurturing role. The ability to balance these qualities makes them versatile and capable.

Whether fighting personal battles, advocating for change, or balancing multiple roles, new age women draw on the same divine energy that Durga represents.

In many ways, every woman carries a piece of Devi Durga within herself.


 Growing up in India, I have always been exposed to the resilience and strength of women in every sphere of life. From mothers who balance household responsibilities and parenting to career women and leaders in various fields, I have seen and heard stories of numerous women who have risen to lead from the front.

In my view, women lead with strength, grace, and resilience, and this is redefining the concept of leadership in India. Women today are bringing change to offices and transforming the narrative of leadership at homes and in communities. This change sparks a ripple effect, motivating other women to join the league.  

One of the key aspects of women leading from the front is their ability to break stereotypes. As discussed earlier, they infuse new qualities such as empathy, collaboration, and innovation into their roles. As a result, women are stepping into the shoes of CEOs, scientists, doctors, engineers, and entrepreneurs, bringing success to their respective industries.

Women leaders create pathways for future generations, inspiring them to dream big. Various mentorship programs offer young women leaders the guidance and support they need to advance their skills and fast-track their growth.

Women are gradually making their mark in every corner of India. From high offices to self-help groups, from rural entrepreneurs to environmental conservationists, the examples are endless. They remind me of the importance of taking initiative and building self-motivation, showing that women can and should lead from the front.

The emergence of women-leadership brings significant benefits to decision-making. Research reveals that their decisions can achieve better results. Further, prioritizing women's perspectives enriches the leadership landscape, paving the way for a more inclusive society.

India today is slowly but surely transforming. With their determination, women take initiative and lead from the front at all levels. Whether it’s rural entrepreneurs or high-profile business leaders, women are rising, and their progress is inspiring thousands of other women from future generations.

I’ve learned from watching women leaders that solidarity is their greatest strength. And I firmly believe such leaders will bring us tremendous positivity and growth.

As we approach the festive season, what better example can we have than Devi Durga taking the lead in defeating the tyrant Mahishasura, who was creating havoc in all three worlds?



 


Innovation is the driving force behind progress across industries. Across evolving industries, one undeniable fact is that women leaders are at the forefront of driving innovation. They increasingly have become the pioneer in innovation, breaking barriers and setting new standards.

Women leaders, with their unique leadership styles, perspectives, and modern viewpoints, are reshaping industries. Their commitment to social impact is a key factor in making these changes sustainable and effective. In India, women have demonstrated perseverance and leadership, inspiring others to lead and empowering them to stand on their own.

In this blog, I will explore the transformative role of women and the various initiatives that several organizations have implemented. These have enabled women to emerge as leaders, helping them contribute to the growth and success of diverse sectors.

Diversity is a powerful catalyst for leadership and innovation. With their fresh perspectives and problem-solving abilities, women enhance how challenges are addressed and lead to more innovative outcomes. Their focus on collaboration and varied perspectives drives innovation.

Women leaders often practice leadership styles that help boost innovation. Their empathetic approach creates a supportive workplace where team members not only feel motivated but are also appreciated. This encourages open communication and sharing of ideas, which are key to innovative thinking. With expertise and vision, they have led to innovative approaches boosting growth.

Further, women leaders often show resilience and adaptability, essential for navigating a constantly changing business landscape. Their ability to adjust and embrace change helps them guide organizations through uncertain times and drive innovation to meet new trends and challenges.

Despite their remarkable achievements, women leaders often face challenges in the workplace, including gender bias and unequal opportunities for advancement. However, these challenges present opportunities for growth and change. By addressing these challenges and providing support, organizations can unlock the full potential of their female leaders and drive sustainable innovation.

Women will continue to play a pivotal role in shaping the world through innovation. Their groundbreaking ideas and inclusive practices set new standards for every industry, create new opportunities, and inspire the next generations. By embracing diversity and supporting women leaders, we can ensure that innovation remains at the forefront of progress and success.

Women leaders are not just participating in the innovation landscape but leading it.


 


Empathy is one of the most powerful traits in leadership today, and women often excel in this area. Leading with empathy involves understanding the emotions, concerns, and perspectives of others and making decisions that take these feelings into account. It is not just about being kind or sympathetic; it's about connecting with people on a deeper level to create strong, collaborative environments. With their unique life experiences and often heightened emotional intelligence, women naturally develop the ability to lead with empathy.

Leadership is evolving from the traditional model of authority and command to a more inclusive and understanding approach. Empathy is now recognized as a fundamental skill in effective leadership. It improves communication, builds trust, and cultivates a positive work culture. Women, with their tendency to listen more, understand different perspectives, and ensure all voices are heard, play a significant role in this shift.

Women are often credited with higher levels of emotional quotient or EQ, which includes self-awareness, self-regulation, motivation, empathy, and social skills. Women tend to be more attuned to their emotions and those of others, allowing them to lead with a balanced and thoughtful approach. Leading with EQ means recognizing what needs to be done and how to motivate and inspire people to get it done. Women leaders can read the emotional climate of a room, sense when someone is struggling, and adapt their leadership style accordingly. This adaptability is key to creating a resilient and high-performing team.

Contrary to the misconception that empathy leads to ‘soft’ leadership, it often results in better decision-making. Empathy enables leaders to understand the broader implications of their decisions on their team members, customers, and other stakeholders. Women who lead with empathy are more likely to encourage feedback and promote open communication. This leads to a more informed decision-making process, where leaders can weigh the pros and cons with a deeper understanding of how their choices will impact others.

Trust is a cornerstone of effective leadership, and empathy is one of the most important tools in building that trust. In times of crisis or change, trust becomes even more important. When employees feel understood and valued by their leaders, they are more likely to be loyal, engaged, and committed to their work. Women who lead with empathy create environments where people feel safe to express their ideas, concerns, and emotions. This open and trusting environment leads to higher levels of collaboration, innovation, and overall job satisfaction.

Empathy plays a critical role in fostering inclusion and diversity within organizations. Empathetic leaders, by understanding the experiences of others, are better equipped to advocate for policies and practices that promote diversity and inclusion. They can identify and remove barriers that certain groups may face, creating a more inclusive workplace where people from all walks of life can thrive. This leads to a more dynamic and innovative organization, inspiring others to follow suit.

Leaders with empathy become role models for future generations of leaders. By demonstrating that empathy is not a weakness but a strength, they challenge traditional notions of leadership. They show that it is possible to be compassionate, effective, understanding, and decisive. This has a profound impact on the way leadership is perceived and practiced in society.

Leading with empathy has far-reaching effects beyond the workplace. Empathetic leaders are more likely to make decisions that benefit society as a whole. Women who lead with empathy often champion causes related to social justice, equality, and community well-being. Their leadership extends beyond their organization and influences the broader community.

Empathy in leadership also helps to break down societal barriers. When leaders show empathy, they affirm that leadership is not just about power or control but connection, understanding, and support. This has a ripple effect, encouraging others to lead with the same values and fostering a more compassionate society.

 


 

Many ask me why, at VFS Capital, our efforts are concentrated on growing women entrepreneurs. Over the next few blogs, I will try to respond to their queries. In this blog, I will focus on the professional business environment. There are many reasons for this, and covering them all may not be possible.

Historically, men have taken leadership roles, but this is rapidly changing. In today’s world, leadership has taken on new definitions. The role of women in leadership is becoming more vital.

One of the most compelling reasons for women to lead from the front is the need for diversity in leadership. Women bring different perspectives, life experiences, insights, and approaches to leadership. When women lead, they can address issues that may not be as visible to their male counterparts. This holistic approach to leadership ensures that decisions are more inclusive.

Women are often recognized for their empathy and emotional intelligence—two qualities that are increasingly valued in leadership. Empathy allows leaders to understand the needs and concerns of their team members, fostering a supportive work environment. Emotional intelligence helps in managing interpersonal relationships judiciously and empathetically. In a world where mental health and well-being are becoming more important, leaders who can connect on an emotional level with their teams are invaluable. Women are often naturally attuned to these needs, making them well-suited for leadership roles requiring high emotional intelligence.

Women leaders are known for driving innovation. They often approach problems with fresh perspectives and are not afraid to challenge the status quo. In rapidly evolving industries, such as finance and technology, innovation is key to staying ahead. The unique viewpoints of women can inspire creativity and breakthroughs. Moreover, women are often more collaborative, which fosters an environment where new ideas can flourish.

Women leading from the front serve as powerful role models for other women and girls. Seeing women in leadership can inspire the next generation to pursue their ambitions without feeling limited by gender stereotypes. This representation is crucial in breaking down barriers that historically kept women out of leadership roles. It also helps to normalize the presence of women in leadership, making it less of an exception and more of a norm. By leading from the front, women can demonstrate that leadership is not about gender but capability and vision. This empowerment can have a ripple effect, encouraging more women to step into leadership roles across various sectors.

Leadership styles vary, and a balanced approach often yields the best results. Women tend to bring a collaborative and inclusive leadership style, contrasting with the more traditional, hierarchical approach often associated with male leadership. This balance is essential in today’s complex and interconnected world. Encouraging women leaders can help their organizations to adapt and thrive in a competitive landscape.

 


On Teachers’ Day, let us take a moment to honour and reflect on the profound impact that teachers have on our lives. While we often think of schoolteachers when discussing educators, the term “teacher” extends far beyond the classroom. In the entrepreneurship journey, teachers come in many forms, including mentors, colleagues, and even customers. They shape our paths, share their wisdom, and ultimately drive our success. As an entrepreneur, I would like to note the impact of various categories of teachers in my life.

School Teachers: The Foundational Educators

School teachers are the most visible and traditional form of educators. They lay the groundwork for our knowledge and skills, guiding us through fundamental concepts and critical thinking.

For entrepreneurs, school teachers often spark an early interest in subjects which can later become the foundation for business ventures. They challenge students to think differently and solve problems. This early exposure to diverse subjects and problem-solving techniques is crucial for entrepreneurs. The skills learned in the classroom—such as analytical thinking, effective communication, and teamwork—are foundational for running a successful business.

Mentors: Guiding Through Experience

Mentors guide us by sharing their experience and expertise. They offer advice, support, and feedback that can be crucial for entrepreneurs navigating the complexities of starting and growing a business.

Mentors often share valuable insights about industry trends, strategic planning, and leadership. Their guidance helps entrepreneurs avoid common pitfalls and make informed decisions. A mentor’s encouragement and constructive criticism can also boost confidence and drive, making them essential contributors to an entrepreneur’s journey.

Colleagues: Learning Through Collaboration

In the professional world, colleagues can also be powerful teachers. They bring diverse skills and perspectives that teach us new approaches and methods. Collaborating with peers provides opportunities to learn from their experiences, understand their problem-solving techniques, and adopt best practices.

Colleagues often become sources of inspiration and knowledge. Whether it’s a teammate sharing expertise on a specific tool or a co-worker offering insights into customer behaviour, these interactions enrich our understanding and enhance our business acumen. Effective collaboration can lead to innovative solutions and improved business strategies.

Customers: The Real-World Educators

One of the most impactful forms of teaching comes from customers. They provide direct feedback through their interactions with your products or services. Their preferences, complaints, and suggestions offer valuable lessons that can shape and refine our business.

Understanding customer feedback is crucial for any business leader. It helps improve products, enhance customer service, and adapt to market demands. Customers teach us about market trends, user experience, and competitive positioning. This real-world education is vital for staying relevant and achieving long-term success.

Family and Friends: The Supportive Educators

Family and friends also play an essential role. They provide emotional support, encouragement, and practical advice. Their feedback can be invaluable, especially during challenging times.

Entrepreneurs often rely on family and friends for different perspectives and moral support. The lessons learned from these personal relationships can be as significant as any formal education.

While I thank all those who may be listed in the above categories, it is also important to mention that nothing beats self-learning. Learning independently and adapting to new information is a valuable skill. Entrepreneurs often need to acquire new knowledge and skills to stay competitive. It requires discipline and a proactive attitude toward learning. Seek resources, such as books, online courses, and industry reports and embrace continuous learning to innovate and lead effectively.

 

 



 My last blog listed a few technology-related challenges that rural entrepreneurs could face while implementing artificial technology solutions in their businesses. However, the roadblocks might also be beyond just technology implementation.

Rural communities may be more resistant to adopting the change. There might be a cultural preference for traditional business methods, with skepticism towards modern technology. Entrepreneurs in these areas might face pushback from their communities when implementing AI solutions, as people may fear job losses or other negative impacts of automation. It might take time to generate awareness and build confidence in the communities. This is very important, as business can never flourish in isolation.

Rural entrepreneurs might also face regulatory challenges when implementing AI solutions. In some regions, there may be unclear or restrictive regulations regarding the use of AI. These typically happen when the person introducing the technology takes shortcuts and uses examples that are easy to use but may not be ethically/legally permitted. A good example is deepfake-generated synthetic media, created using artificial intelligence to portray things or events that have no relation with reality.

Navigating these regulations can be difficult, especially for those unfamiliar with legal and policy frameworks. This uncertainty can discourage entrepreneurs from adopting AI, fearing potential legal repercussions. There is a risk that a few who jump onto the bandwagon may get pulled up by regulatory bodies, causing a blow hard enough to close down the business. One has to be very cautious while implementing such solutions. My advice will be to follow the simple principle of “When in doubt, keep it out.”

Even if rural entrepreneurs successfully implement AI on a small scale, scaling the solutions can be challenging. Rural markets are often limited in size, and expanding beyond these markets may require significant investment and effort. Additionally, scaling AI solutions may require further technical expertise and infrastructure, which can be hard to secure in rural settings, even if funds are available. Many rural entrepreneurs may not fully foresee the benefits they can derive from implementing AI, its potential applications, and its value. Without proper understanding, entrepreneurs may hesitate to invest in AI solutions, fearing they might not see a return on their investment. Measuring the return on investment (RoI) for AI solutions can be complex, especially for businesses in rural areas. The benefits of AI may not be immediately apparent, and calculating the RoI requires an understanding of both the technology and its impact on the business. If entrepreneurs struggle to measure the effectiveness of AI, they might be reluctant to invest further in these technologies.

There may also be concerns about the long-term sustainability of AI solutions. Even if the initial implementation is successful, entrepreneurs might still face challenges in keeping the system updated and running smoothly over time. This concern about sustainability may deter them from adopting AI in the first place. These concerns are multiplied by rural areas often experiencing greater economic and market instability compared to urban areas. Fluctuations in local economies can make it difficult for rural entrepreneurs to commit to long-term investments like AI. The uncertainty of market conditions may lead them to prioritize more immediate and less risky investments over AI, which is perceived as a more uncertain and complex option.

Having listed many roadblocks, I want to clarify that I do not want to discourage rural entrepreneurs from adopting AI-based solutions. In fact, I am confident AI, ML, and robotics are the future of rural businesses. I want to emphasize that before jumping into AI implementation, the entrepreneur should have strategies in place to overcome these hindrances. 

With the right strategies, the potential of AI to transform rural economies can be unlocked, inspiring hope and optimism in both entrepreneurs and their communities.

 


 


The last few blogs discussed the benefits of implementing AI solutions to help rural businesses. But, as mentioned in the previous blog, not everything is as easy as it sounds. There are several roadblocks that we need to overcome to derive optimal benefits from the futuristic technology. In this blog, we shall limit ourselves only to the technology perspective.

Rural areas predominantly suffer from inadequate access to advanced technologies. The internet infrastructure may also be weak, with slow or unreliable connections. This lack of connectivity makes it challenging for rural entrepreneurs to use cloud-based AI solutions effectively. Without a stable internet, accessing AI tools or integrating them into business operations becomes almost impossible. Furthermore, AI requires specialized knowledge to implement and manage. In rural areas, there is often a shortage of skilled technology professionals who can develop, maintain, and troubleshoot AI systems. Entrepreneurs in these regions might not have the technical know-how to handle AI-related tasks and may struggle to find qualified staff locally. Hiring external experts can be costly and logistically challenging, further complicating AI adoption. Therefore, there is always a danger that AI solutions will become counter-productive after implementation.

As mentioned in an earlier blog, the cost of implementing AI solutions is a significant barrier. AI tools, software, and the required hardware can be expensive. Rural entrepreneurs, who often operate on limited budgets, may struggle to afford these costs. The initial investment in AI technology, maintenance, and upgrades can strain financial resources, making AI adoption less feasible. Shared solutions may call for changing the business model and processes to suit the tools. This is hardly recommended for any stable business.

We all know that AI solutions rely heavily on data. However, rural businesses may not have access to large datasets needed to train AI models effectively. Even if data is available, it might be poor quality, incomplete, or poorly well-organized. AI systems cannot function optimally without high-quality data, leading to inaccurate or unreliable results. This limitation hinders the effectiveness of AI in improving business processes. Wrong insights and their subsequent inferences are a bigger risk that a rural enterprise can do without.

Even from the non-IT perspective, implementing AI solutions often requires robust infrastructure, such as reliable electricity and advanced computing systems. In deep rural areas, this basic infrastructure may be lacking. Frequent power outages, poor electricity supply, and outdated computing facilities can disrupt AI operations and, in turn, severely impact the business. Without the necessary infrastructure, maintaining AI systems becomes a daunting task.

All the challenges are not technology-related. There might be several other areas where roadblocks need to be cleared. But more on those in the next blog.

Rural entrepreneurs should give it serious thought before embracing AI technology. All that glitters may not be gold. However, once the risks are mitigated, only skies will be the limit for their businesses.

 


 


As we enter the 78th year of our Independence, many do not have an idea of life under the British Raj, or we might have been more interested in and respectful of our freedom fighters.

Let me take this opportunity to highlight a few lesser-known women freedom fighters whose contributions were crucial in liberating India from British rule.

Matangini Hazra was an Indian freedom fighter from West Bengal. Born in 1870, she became active in the Independence movement during Gandhi’s Salt March. Known affectionately as “Gandhi Buri,” she led processions and encouraged civil disobedience. In 1942, during the Quit India Movement, she led a protest of 6,000 supporters. While advancing with the Indian flag, she was shot thrice by British police but kept chanting “Vande Mataram” until her last breath. Her sacrifice made her a symbol of courage and patriotism. Today, she is remembered as a martyr in India’s struggle for freedom.

A pioneering social reformer and freedom fighter, Kamaladevi Chattopadhyay was also a cultural icon. She played a vital role in the Indian Independence movement, advocating for women’s rights and social reforms. Kamaladevi was instrumental in reviving Indian handicrafts, handlooms, and theatre, establishing institutions such as the All-India Handicrafts Board. Born in 1903, she was the first woman to be elected to a provincial legislature in British India. Her efforts helped preserve Indian arts and crafts, earning her the Padma Bhushan and Padma Vibhushan awards. Kamaladevi’s legacy inspires efforts towards cultural preservation and women’s empowerment in India.

Aruna Asaf Ali became widely known for hoisting the Indian National Congress flag during the Quit India Movement in 1942, despite the police crackdown. Her act of defiance made her a symbol of resistance against British rule. Aruna went underground, continuing her fight for independence through clandestine activities. After independence, she remained politically active, advocating for social justice and civil liberties. Aruna Asaf Ali was awarded the Bharat Ratna, India’s highest civilian honor, for her contributions to the freedom struggle and public service.

In 1907, Bhikaji Cama unfurled the first version of the Indian national flag at the International Socialist Conference in Stuttgart, Germany, symbolizing India’s struggle for freedom. She worked closely with revolutionaries, spreading awareness about India’s cause in Europe. Bhikaji also supported the oppressed and advocated for women’s rights. Her efforts made her a key figure in India’s fight against British rule, inspiring future generations of freedom fighters.

Tara Rani Srivastava is known for her role in the Quit India Movement of 1942. Along with her husband, Phulendu Babu, she led a protest march to hoist the Indian flag at the Siwan police station in Bihar. When the police shot her husband during the protest, Tara Rani bandaged his wounds and continued the march alone, even as he succumbed to his injuries. Her bravery and dedication to the cause of Independence made her a symbol of resilience and sacrifice. Tara Rani’s story is a testament to the pivotal role women played in India’s freedom struggle.

Kanaklata Barua was a young freedom fighter from Assam, born in 1924. When she was just 17 years old, she became a prominent figure in the Quit India Movement. On September 20, 1942, Kanaklata led a group of unarmed villagers to hoist the Indian flag at the Gohpur police station. Despite being warned by the British police, she fearlessly advanced with the flag, chanting patriotic slogans. She was shot dead by the police, but her bravery and sacrifice made her a martyr of the Indian independence movement. Kanaklata Barua remains an enduring symbol of youthful courage and determination in India's fight for freedom.

Lakshmi Sahgal was a prominent Indian freedom fighter and an officer in the Indian National Army (INA). A doctor by profession, she joined the INA, led by Netaji Subhas Chandra Bose, and commanded its women’s regiment, the Rani of Jhansi Regiment. During World War II, Lakshmi Sahgal led troops in the struggle against British forces in Southeast Asia. After independence, she continued activism, working for women’s rights and social justice. In 1998, she was awarded the Padma Vibhushan for her contributions. Lakshmi Sahgal is remembered for her courage and dedication.

Due to time and space constraints, I had to limit this blog to only a few freedom fighters who helped India gain independence and become one of the prominent countries leading the world as it is today.

 


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