In my last blog, we discussed the challenges of implementing the Return and Refund Process for Indian rural businesses. Let us now look at how to start a D2C business despite these challenges. There are a few strategies that rural

 After Cash on Delivery, we need to closely look at the dreadful process of Returns and Refunds in the direct-to-consumer or D2C model.  Returns and refunds pose significant challenges for rural suppliers trying to operate the D2C model, particularly because of the limited

 As we discussed, the D2C or direct-to-consumer model has revolutionized business in India. While D2C has been associated with urban markets, we should explore the D2C model’s potential for India’s rural suppliers to transform their operations and reach a broader

 As we were discussing, the D2C model has revolutionized the way business is getting done in India. While traditionally associated with the urban markets, it is high time we explore the D2C model’s potential for Indian rural suppliers to transform

 Rural businesses in India are growing thanks to microfinance and other initiatives. Many of these businesses are led by women entrepreneurs. But there is still a long way to go for these businesses to make a mark. A substantial part