While discussing startups, I can’t help but wonder why 90% of them fail in the first five years. What are the factors responsible for such a high rate of failure?  Before we get into the details, let us try to

 In the last couple of blogs, we have discussed innovation's importance in the startup ecosystem. While most startups introduce innovative products and services, a startup doesn't need to be driven by innovation. Several other factors may drive growth and make

 In the last blog, we discussed the recent trend of the thought that one needs innovation to launch a startup business. Contrary to popular impression, your startup business doesn’t have to be driven by innovation. If you look up the

 Innovation and startups have become almost synonymous. Most of the time, it is because the new businesses tend to come up with a potential of being disruptive and hence get an advantage over the competition in the market. While innovation