“Small business” —does the name indicate all that a small business truly is? The common perception that is attached to small businesses is that they are miniature versions of regular and large-sized enterprises. In an extension of the same assumption,

Time and again, I have highlighted the rising graph of entrepreneurship in India. The success of businesses at the grassroots has inspired ambitious persons across generations to become entrepreneurs. The glamour of business success can be enticing and often ends

There is a lot of discussion about employment opportunities for today’s youth. While it is important to plan around job creation, both in the public and the private sectors, the advent of automation, artificial intelligence, the Internet of Things, and

Micro, small and medium enterprises (MSMEs), in their quest to maximize profits, often end up ignoring one of the most essential contributing factors toward the success of a business—happy customers. The entire process of keeping costs low, increasing financial viability,